Top Tip for Instant Increase in Engagement on Any Webpage
A Strong End-User Benefit Focused Headline
Getting a website to visitor to buy from you or book a service from your business is no easy job, but there are some easy steps that you can take to put the odds in your favour and to best showcase your businesses product/services.
A headline is key to getting the attention of the visitor as soon as they land on your page. A good headline should most certainly be:
Visitor-Centric: The headline should include the main benefit to the visitor for staying on the webpage. As a business owner you should be able to think up the main benefit you will have to give your visitors. People love to save time and money so if your product can touch on one of them you will be heading in the right direction surely.
Headlines should contain 5–12 Words: This number of words should be enough to get your point across. Take a look at my Headline for this blog post today. I use the word “Instant” as you will be able to get the benefit from this tip today, add or alter your webpage headlines today to see a difference. I included “Increase Engagement” as this is the main benefit that I feel business owners want from their online assets, be it web pages or social media accounts.
